The 2019 Cattlemen’s Beef Promotion and Research Board Annual Report is now available. The Beef Checkoff’s top priority is to drive demand for beef. This year’s report highlights exactly how your dollar helped support and strengthen the entire industry.
This Isn’t Your Typical Report
- See how many consumers Beef. It’s What’s for Dinner. has reached
- Get the truth about meat substitutes’ popularity
- Learn how BQA-certified producers earned more
- Review hard data on beef demand
- Discover the global impact of beef
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